About Untitled Goods

Untitled Goods is a product design and manufacturing studio founded by creative director Billy Ditzig.

For over a decade, Billy has helped brands turn ideas into real products — designing, sourcing, and launching goods that have generated millions of dollars in sales. After years of working across industries, one problem kept appearing: great ideas were everywhere, but most people had no idea where to start.

Design lived in one place. Manufacturing in another. Fulfillment somewhere else. And the process of turning an idea into a finished product felt complicated, fragmented, and intimidating.

Untitled Goods was created to change that.

We built a studio where everything needed to create a product exists under one roof — from concept to manufacturing to delivery.

What We Do

Untitled Goods is a full-service product studio that helps brands design, produce, and launch physical products.

Our capabilities include:

Product design & brand development
Manufacturer sourcing & supply chain management
Production oversight & quality control
Packaging & retail presentation
Custom merchandise & apparel
Trade show and retail display products
Fulfillment solutions

Whether you’re building a brand from scratch or expanding an existing product line, we help bring ideas to life in a way that is both scalable and professionally executed.

Experience That Ships Real Products

Before launching Untitled Goods, Billy spent more than a decade designing products for companies across multiple industries.

As Creative Director for Coalatree, he helped launch the Trailhead Pants, the #1 selling pant project on Kickstarter, generating over $500,000 in pre-orders. He also helped launch the Kachula Adventure Blanket, which brought in $300,000 in pre-orders.

Billy later served as Creative Director for Ozone Paragliders, designing paragliders, harnesses, bags, apparel, and technical gear for one of the most recognized brands in the sport.

In the collectibles industry, he worked with Crave Collectibles, designing accessories and launching the Crave Safe product line, which included binders, slab guards, acrylic displays, and specialty storage solutions for trading cards.

Across every project, the goal remained the same:

Turn ideas into products people actually want to own.

What Makes Untitled Goods Different

Most merchandise companies operate with limitations — preset products, limited materials, and rigid production pipelines.

Untitled Goods works differently.

We approach every project with a simple philosophy:

If the product should exist, we will figure out how to make it.

That means sourcing the right materials, finding the right manufacturers, and designing solutions that push ideas further than off-the-shelf merch ever could.